Borrego Valley Inn Branding & Website
With a playground for roadrunners in its backyard and a clothing-optional pool on site, the adults-only Borrego Valley Inn is both more scenic and more serene than your everyday hotel. So we knew that it’s brand would need to offer a combination refinement and tranquility too. While developing the brand’s tone, we leaned into both a sophisticated vocabulary and soothing alliterations. And while developing the brand’s site, we leveraged calming desert colors and rich setting descriptions. The result is a site that captures the scenery and solitude of the region while showcasing the intimate hotel’s elevated offerings.